National Preparedness Campaign Reaches Thousands

In September, the Red Cross joined other agencies across the country in promoting National Preparedness Month.

This year, in honor of 100 years of saving lives in Colorado, we promoted preparedness under the theme of “Save a Life September.” Highlights of Red Cross National Preparedness Month efforts included the Rocky Mountain Business Preparedness Academy in Denver, the Northern Colorado Emergency Preparedness and Family Safety Expo in Loveland, and partnerships that promoted life-saving CPR training with the Sky Sox  in Colorado Springs, University of Colorado – Colorado Springs (UCCS), University of Colorado (CU) Athletics in Boulder, and local media and governmental TV stations.

Outcomes of the campaign included:

  • More than 260 people registered for the for the Rocky Mountain Business Preparedness Academy,  which aimed to increase the preparedness of businesses, organizations, schools and places of worship and featured more than 20 experts who covered a wide range of preparedness topics.
  • A crowd of more than 6,100 people were on hand at Sky Sox Stadium as we played a 2-minute video demonstrating hands-only CPR skills. 
  • 125 UCCS students and faculty participated hands-on CPR training at a campus event, and about 750 total bystanders learned about CPR through the “flash mob” demonstration.
  • 500 attendees at a CU football game took home helpful wallet-cards that walk through how to perform CPR – a handy tool to have on hand should they ever need to respond in an emergency.
  • More than 900 people watched our 2-minute video tutorials on how to perform CPR. Didn’t watch the video? Click on the CU version below and learn the basics, then get certified by signing up for a class!

We’d like to express a huge thank-you to all of our community partners in this effort, to everyone who participated, and to all of our volunteers who made the effort possible. We believe that the training and education provided during the month-long campaign will save lives.